As the festive season gathers pace, reforestation charity TreeSisters calls for a radical shift from the mindless consumerism propelling us towards climate meltdown, to a mindset of generous giving to the Earth that sustains us.
TreeSisters, which funds reforestation projects in Kenya, Cameroon, Brazil, Mozambique, Madagascar, India, Nepal and West Papua, is currently heading for 7 million trees planted globally and hoping to reach 10 million before year end.
The charity is aiming to create a new normal: one where giving back to Nature is as normal as it currently is to take. That giving back comes in the form of collective public responsibility for reforesting the world’s tropical rainforests, affirmed by many global scientists as the number-one strategy for stopping global warming.
As the UN’s bleak Emissions Gap Report calls for drastic action to slow climate change, TreeSisters’s new Grow Your Own Forest campaign invites everyone to grow their own forest as a simple way we can all help to cool down the planet.
Clare Dubois, Founding CEO of TreeSisters, says: “Christmas is a terrible time for trees, but it doesn't have to be if we wake up. We can make the choice to shift from an unconscious consumer species to a conscious restorer species, we just need to choose.
"I’m asking everyone to wake up to the ecological cost of Christmas and start making choices that are kinder to the Earth. It can be fun to get more creative when it comes to greener gifts and wrapping paper that don't result in endless trees being thrown away.”
“And what about actually giving the gift of trees? You could give your family the experience of restoring tropical rainforest by funding vital trees for them.
"For just £20 you’ll plant 66 tropical trees! When you Grow Your Own Forest with TreeSisters, you give back to the Earth in ways that cool her down and restore her. I see this shift back into reciprocity with the natural world as an unavoidable evolution for humanity.
"Continued unregulated consumption of limited natural resources only has one outcome: an impossible, unthinkable and unacceptable legacy of ecological chaos for today’s children.”
Donate to TreeSisters and start growing your own forest and you’ll be able to see how many trees you’re planting every time you give.
You can log in any time to see how much your forest has grown and the impact you’re having. And when you share your forest fundraiser on social media, your friends can donate too, planting more trees. Just set up your account and watch your forest grow!
In response to devastating fires and forest destruction, TreeSisters is funding a new food forest project in the Brazilian Amazon to protect the rainforest and the livelihood of the Ashaninka tribe. The Amazon contains at least 10 percent of the Earth’s biodiversity and is our planet’s biggest terrestrial carbon sink, yet new data from Brazil’s space research agency has revealed deforestation of this rainforest has increased 29.5 percent in twelve months (August 2018 - July 2019), the highest level in a decade in the Brazilian Amazon.
This is largely due to President Bolsonaro’s profit-led roll back on environmental protections, support of loggers and grabbing of lands reserved for indigenous tribes.
Clare Dubois says: “The Amazon’s destruction threatens the lives of indigenous people and ultimately life on Earth. It will do more than accelerate climate change, it will lead to countless extinctions, including languages, cultures and the devastating loss of profoundly valuable knowledge.
"If the tropical forests are destroyed, we risk losing our temperate climates. The weather we’ve taken for granted for generations will be gone, and all security along with it. We have to stop the mindless destruction of the rainforests and begin vast, conscious restoration.
We can collectively take global reforestation into our own hands and start to give back, as much as we all can, right now.”
As UN Secretary General António Guterres declared on the eve of COP25, “The point of no return is no longer over the horizon”.
TreeSisters calls each and everyone of us to take urgent action to help cool our world by Growing Your Own Forest. To answer the call, visit the website and chose an amount that connects you to how much this matters and give. Every month you will watch your forest grow.
This article is based on a press release from TreeSisters.