The Seeds of Change trademark was created in the 1980s by a small organic seed cooperative from Santa Fe, New Mexico, which set out ‘to help people and future generations improve their lives and enjoy wholesome, natural, chemical-free foods’. Seeds of Change expanded its enterprise in 1996 to include a range of organic soups, cereal bars, pastas and sauces. A year later it was bought by Mars and launched in the UK in 1999.
