Lynda Brown

The Soil Association's 'Catering Mark' logo is so similar to its 'Organic' logo that he makers of this promotional video got the two mixed up - and released it without anyone noticing. The error has since been corrected.

The Soil Association's 'Catering Mark' - a compromise too far?

Lynda Brown
| 20th February 2015
The Soil Association's Catering Mark scheme promises 'fresh food you can trust'. This sounds great, writes Lynda Brown. But what does it really deliver? The truth, she finds, is much less than the promise might suggest, considerably more complicated, and threatens to erode the public's trust in the Soil Association's organic brand and values.

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Now this is really what it's all about ... harvesting organic leeks at Sandy Lane Farm, Oxfordshire. Photo: facebook.com/sandylanefarm .

Soil Association must get back to its roots

Joanna Blythman
Lynda Brown
Andrew Whitley
Pat Thomas
| 1st December 2014
Four trustees of the Soil Association just resigned, 'more in sorrow than in anger'. Joanna Blythman, Lynda Brown, Andrew Whitley and former Ecologist editor Pat Thomas all decided they were unable to contribute further to the organisation, the UK's leading organic certifier and the 'mother ship' of British organic farming.

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